Ford is import leader in Italy
An excellent 2017 for Ford in Italy. The company is in fact now the new import leader in Italy with a 7.2% market share of the total (cars and light commercial vehicles) and an increase in volumes of 9,700 units compared to 2016.
Ford is leading the way among the foreign brands as demonstrated by the leadership in the private channel thanks to the excellent sales performance of the new Fiesta and of the SUV range, including EcoSport, Kuga and Edge.
Record for Ford Italia finally among the commercial vehicles, driven mainly by Transit Custom and the Ranger pick-up.